What are the different types of contacts in SendFox?
New contacts are contacts that have been recently added into your SendFox account but haven't engaged yet. A subscriber is considered new until they've been sent an email and/or taken action on a campaign. If they open/click an email within 60 days of the first send they are considered an active contact. If they do nothing they are considered an inactive contact.
Active contacts are contacts that have opened a campaign in the last 6 months (180 days).
Inactive contacts are defined as contacts which haven't opened a campaign in the last 6 months (180 days).
Invalid contacts are contacts which SendFox has determined are a no-go for sending. This includes contacts which we have a record of bouncing in the past, or the address/server doesn't exist.
Did this answer your question?Thanks for the feedbackThere was a problem submitting your feedback. Please try again later.